Google Scholar Profile: https://scholar.google.com/citations?user=eoytpIwAAAAJ&hl=en&oi=ao
Judgment and Decision-making
In judgment and decision-making research I explore how psychological mechanisms shape consumer preferences and choices.
P Banerjee, P Chatterjee and J Sinha (2012), “Is it Light or Dark? Recalling Moral Behavior Changes Perception of Brightness”, Psychological Science, 23, 407–409. PDF
P Chatterjee, C Irmak and R Rose (2013), “The Endowment Effect as Self-Enhancement in Response to Threat”, Journal of Consumer Research, (Vol. 40, Issue 3, Pages 460-476). PDF
P Banerjee, P Chatterjee, P., Mishra, S., Mishra, A.A. (2019). Loss is a loss, why categorize it? Mental accounting across cultures. Journal of Consumer Behaviour PDF
P Banerjee, P Chatterjee, S Mishra, AA Mishra (2020). When Should We Not Expect Attraction Effect? The Moderating Influence of Analytic Versus Holistic Thinking. Journal of Strategic Marketing, 28(5), 399–416. PDF
A Attari, P Chatterjee, F Cabano (2021). It happens because I’m watching it: Observing an uncertain event can affect subjective probability judgments. Journal of Behavioral Decision-making PDF
P Banerjee, P Chatterjee, T Masters (2022). Repulsion effect: an eye-tracking study. Book Chapter in Managing Disruptions in Business: Causes, Conflicts, and Control, 223-237 Link
P Banerjee, T Masters, P Chatterjee (2023). Non-compromise extreme effect: Attribute Discriminability and Preference for an extreme alternative. Journal of Consumer Behaviour, 22(1), 157–169. PDF
P Banerjee, W Hayes, P Chatterjee, T Masters, S Mishra, D Wedell (2024). Factors that Promote the Repulsion Effect in Preferential Choice. Judgment and Decision-making PDF
J Mousavi, SN Singh, P Chatterjee, T Masters (2024). Unveiling Stars: How Graphical Displays of Online Consumer Ratings Affect Consumer Perception and Judgment. Journal of Marketing Research PDF